Portfolio: Methods Machine Tools
Engineering Web Performance
Time Tested. Industry Trusted.
In the precision manufacturing industry, Methods Machine Tools stands out as a premier global brand, with 40,000 machines installed in facilities spanning several countries.
So we matched their web presence to their industrial might.
Revitalized Branding
Our experts created new design guidelines, as well as guides for messaging, voice, and tone, helping Methods unify the brand and tell a compelling brand story that distilled the complexity of what Methods’ team can achieve for customers through its engineering services.
Crafting a New User Experience
Without the proper planning and engineering, Methods’ solutions wouldn’t succeed. The website needed the same thoughtful approach to navigation and information architecture.
We mapped personas to the site’s user pathways, using our research and testing to optimize menus and page design elements so visitors reached their goal in one or two clicks.
Capturing Target Audiences at ‘Hello’
The homepage needed to convey the modern engineering spirit of the Methods brand and effectively draw visitors further down the page and into the website to further explore business offerings.
Our web design team highlighted the precision and quality of Methods' machinery using striking angles and colors that reflected the brand's strength.
Results
A Dramatic Increase in Leads and Traffic
After launching Methods’ redesigned website, we optimized and added new content to feed its elevated search performance, organically attracting new prospects from Google and Bing without using paid ads.
*Organic search rankings (no paid ads)
Top-3 Google Keywords
Top-10 (First Page) Google Keywords*
Monthly Organic Lead Generation
High Performance Matters
Methods delivered value for customers through complex automated machining solutions that created efficiencies and new opportunities for manufacturers.
At DBS, we made that same commitment to making their new website run lean and fast. And we delivered.
Don’t take our word for it–check the site’s high Google PageSpeed scores, critical SEO factors that include Core Web Vitals:
Engineering Web Performance that Delivers Results
Optimized websites improve user experience, engagement, and conversion rates.
See how we can transform your website
More of Our Work
